Formatting in the Experience Builder

Whether you're chatting with your visitors in live chat or styling your experiences, Qualified offers a few sweet styles that you can use to format your text and add personality to your conversations. In this guide, we'll go over the styles that are available to you within Qualified.


This is my **very important** text.

This is my very important text.

Using bold text in an experience.


I *really* need to have my text italicized.

I really need to have my text italicized.

Using italics in a live chat.

Bold Italics

This text is ***really important***.

This text is really important.

Using bold & italics in a live chat.

Centering Headers

# This symbol before my text centers my header
Centering message before interaction with Qualified app.

You'll want to note that this option only works for those messages that appear before your Qualified messenger is opened.

Line Break

To create a line break, just hold down the 'shift' key and press 'enter' while in your live chat window or experience.


Add emojis to your experience or live chat by placing your cursor where you'd like to enter an emoji. Next, hold down the control + command + space bar keys on a mac or on a Windows machine press Win+. or Win+; on your keyboard. In other words, hold the Windows key down and press either the period (.) or semicolon (;) key.

Once the emoji keyboard appears, select the emoji you'd like to add to your text to add it.

Inserting an emoji into an experience.

Gifs & Images

Everyone loves a good animated GIF, and is the source for thousands of great animated GIFs that you can include in any of your messages. All you need to do is to find a Giphy link that matched the format show below, and paste the link into your messenger, shortcut, or bot experience.[GIPHY_ID]/giphy.gif

Or, add in your own personalized gif to customize your greeting like the one shown below:

Next Steps

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