Setting up Multi Language Experiences

If you have multiple marketing websites across different countries or continents you most likely also have those websites in the native language of their visitors. Using the multi language feature within Qualified allows you to create experiences specific to those websites and languages.

In this guide, we’ll go over how to set up and use multiple languages in your Qualified experiences.

Getting Started

To get started, you’ll want to first take note of which languages you’ll need to create experiences for. By default all Qualified experiences are in English but we also support the following languages listed below:

  • German
  • English
  • Spanish
  • Spanish (Latin America)
  • French
  • Italian
  • Japanese
  • Dutch
  • Portugese (Brazil)
  • Russian
  • Chinese (Simplified)
  • Chinese (Traditional)
  • Korean

If your language isn’t currently listed, you’ll want to contact our support team and we’ll work with you to add your language.

Once you’ve taken note of each language that you’ll need you’re going to want to create your experience in your default language and save it. After you’ve created your base experience use the duplicate experience option on the very top right of your screen to create an exact copy.

Duplicating the experience.

The copy of your experience will appear immediately after you’ve created it on your screen and will be deactivated by default appearing at the bottom of your list of experiences. Duplicate your base experience for each language that you use on your marketing sites.

Selecting Your Language

The next step you’ll want to take is to select the first language that you need your experience to be in at the top right of your screen. What you’re doing now is creating duplicates of your base experience in each language that you’ll need it to be in for your different language websites.

For example, if you have a website specifically designed for Spanish speakers you’ll want to select the Spanish language and save your experience with a name that labels it as such.

Selecting the experience language.

You’ll want to note that if you do not see this option contact our support team to ensure that this feature is turned on for your account.

After you’ve saved your copy you can now start the translation process. You might have an internal employee that can provide the copy of each translation in your experience or you can use Google Translate to do the work for you.

What Qualified Translates

While Qualified does not translate the copy you will enter into the experience, we will translate all buttons, alerts, errors, and system messages from Qualified including:

  • Messenger buttons 
  • Meeting Booker dates and instructions
  • Chat prompts that show when an agent has entered and started a chat
Translation Examples.

You'll want to take note that the Qualified app itself is not translated and will remain in English as default.

Placing Your Experience on the Website

If you haven’t done so already, you’ll want to make sure that the Qualified Javascript is placed on the website. This is the same javascript you’ve most likely already placed on your main marketing site and you can find it under Settings > Messenger. If you need more guidance, see our detailed guide on installing your javascript.

Copying your Qualified Javascript.

Once the Qualified javascript is in place on your website you’ll want to go back into your experiences and tell Qualified where each language experience should appear. You’ll do this by using the rules set in the beginning of the experience as shown below.

Triggering Website.


When maintaining multiple marketing sites that are in different languages you’ll want to make sure that your Qualified experiences match these languages for your visitors. Using the Qualified multi language feature allows for you to have the same experience across all sites in the visitors native language.

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See Qualified in action on your website. Request a live demo and one of our reps will contact you immediately, or talk to us right now.

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