In today's digital-first world, your website is your company's digital storefront, and it serves as the foundation of the Pipeline Cloud motion and your company's pipeline generation process.
So, what does this mean for your sales team?
It means you can no longer consider your website just a marketing tool. When using Qualified and conversational selling, your website is your phone, which makes it one of the most powerful selling tools in your team's toolbox.
The traditional B2B sales model is filled with forms, gated content, and back-and-forth email communication that include calls to action such as:
- Can I have 15 minutes of your time?
- Watch this on-demand webinar to learn more about our product
- Here's an asset, and I'll call you to discuss
- Will you be attending our event this week?
These requests and drawn-out communication efforts are often off-putting to prospects or land in their inbox when they're in the middle of something and don't have time to think about your product. So what ends up happening? Often, your sales reps get ghosted!
Instead, it's time for sales teams to re-think this method and these calls to action to allow prospects to engage with your company on their OWN time and when they are in the market to buy.
In the age of conversational selling, your call to action should drive prospects to your website instead of focusing on getting time on prospects' calendars.
With Qualified, when a target account lands on your website, sales reps are immediately alerted so they can engage in a real-time personalized sales conversation right on your site.
No back-and-forth communication or engaging at inopportune times. With conversational sales, sales reps engage with prospects in a personal way at a point in time that is convenient for your prospect.
See how your website has been transformed into a one-stop selling machine. Are you and your team ready to embrace it?!
Telling Your Reps the Story
In this guide, learn more about a key component of rep adoption of Qualified.
The Tech Stack
In this guide, see how we think of Qualified as a part of our sales motion and also learn about what other tools we've complemented it with for our inbound team.
Your KPI Considerations
In this guide, hear from our success director Sterling on how you can think about performance metrics for your team.
A Few Fun SPIFFs
In this guide, hear from our Sales Manager Daniel Regis about how he's thought about gamification for the sales team.
Key Performance Indicators at Qualified
In this guide, learn more about Qualified's internal sales team KPIs.
Compensation at Qualified
In this guide, learn the in depth details of how we compensate sales reps at Qualified.
Dedicated or Hybrid - What's the Difference?
In this guide, hear from Qualified's RevOps leader on why we've opted for a dedicated model here at Qualified.
A Day in the Life of My Team
In this guide, hear from Qualified Sales Manager David Yang as he talks through a day in the life of a rep on his team.
What Should You Consider as You Think Staffing?
In this beginner's guide, learn a little bit about what you'll need to consider as you map out your plan to staff Qualified.
Who Does What? Defining the Roles on Your Team
In this guide, learn about our different roles within our sales development team and why they work well with Qualified.
Getting Qualified To Stick: An Introduction to Change Management
In this guide, learn how you can help your sales team adopt Qualified by following the principles of Change Management.
Sales Manager Bootcamp: Coaching & Incentivizing Your Team (Full)
Day 3 of 3 at Sales Manager Bootcamp where we explore all things compensation and change management.
Sales Manager Bootcamp: Calculating Your KPIs (Full)
Day 2 of 3 in Sales Manager Bootcamp where we explore how you should think about KPIs and metrics for evaluating your sales team.
Sales Manager Bootcamp: Staffing & Structuring the Team (Full)
Day 1 of 3 for Sales Manager Bootcamp where we explore the best ways to staff and structure your team for Qualified.
Using the Rep Performance Dashboard
In this guide, learn more about how you can get instant insight into your team's performance within Qualified.
Onboarding New Team Members to Qualified
In this guide, learn how to make sure your newest sales reps are set up for success.
Coaching Your Team To Pounce
Learn how to coach and incentivize your team to pounce on prospects.
Compensating Your Sales Team
In this guide, learn how to compensate your sales teams to drive stronger performance in Qualified.
Staffing Qualified Conversations
In this guide, learn tips for developing a live chat staffing strategy with your team.
Working as a Team
In this guide, learn how to break the status-quo and talk to every buyer on your website so they have a great experience.