Introduction to Pardot

Connecting Qualified to Pardot

Creating New Prospects in Pardot vs Leads in Salesforce

Pardot Prospect Activities

Pardot Landing Pages

Pardot Tracking (With Dynamic Content)

Pardot Tracking (Without Dynamic Content)

Pardot Smart Forms

Pardot Prospect Fields

Adding a Playback URL to Pardot

Configuring the Marketo API

Connecting to Marketo

Creating Marketo Leads in Qualified

Creating Marketo Activities

Connecting to HubSpot

Configuring HubSpot Contact Mapping

Connecting to Eloqua

Configuring Eloqua Contact Mapping

Creating Eloqua Contacts in Qualified

Track Salesloft & Outreach Clickthroughs in Qualified

Customize Experiences & Routing for Salesloft & Outreach

Introduction to Clearbit

Using Clearbit Enrichment

Using Clearbit Reveal

Connecting Clearbit to Qualified

Connecting to ZoomInfo

Introduction to 6sense

Integration with Demandbase

Creating Experiences Using Demandbase Fields

Sending Events to Google Analytics & Facebook