Qualified's

Agentic Marketing

Innovator Award

The agentic marketing era is here, and everyday we’re watching the landscape shift and evolve. The name of the game is innovation and we’re on the search for tomorrow’s leaders in agentic marketing.

Ideal nominees are:

Driving a clear agentic strategy that reimagines how AI plans, decides, and executes workflows. They demonstrate:

Agentic strategy and vision

Clear POV on how agentic AI changes marketing.

Fast experimentation

Rapid testing, iteration, and documented playbooks.

True autonomy

Agentic AI that can plan, decide, and execute multi-step workflows.

Customer experience improvement

More relevance and personalization with less friction.

Measurable business impact

Clear lift in pipeline, conversion, and retention.

Cross-functional influence

Strategic collaboration across GTM teams.

Nominations will close on April 9, 2026

Agentic strategy  and vision

Clear point of view on how agentic AI changes marketing strategy

True autonomy, not just automation

Agent goes beyond automation with autonomous reasoning, decisioning, and execution

Measurable business impact

Use case demonstrates clear lift in pipeline, conversion, CPL, speed-to-lead, retention, etc.

Fast experimentation

Approaches agentic AI experimentation boldly with rapid iteration, documented learnings, and playbooks

Improved user experience

Showcases more relevance, personalization, faster resolution, less friction, etc.

Scalable and reusable

Templates or systems that expand across segments, regions, and teams

Operational excellence

Reliable, repeatable, monitored workflows with fallbacks/escalation

Data and systems integration

Connected to systems of record with operationalized tracking & attribution

Responsible AI and brand safety

Guardrails for compliance, accuracy, tone, and data protection