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Qualified Studios

We’re building a new category of technology. Get to know our team, see how we drink our own champagne, and learn what’s hot in the conversational marketing industry.

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Fireside Chat

Welcome Bill Patterson, Salesforce EVP & GM, to the Qualified Board

We’re thrilled to announce that Bill Patterson, a 20 year CRM expert and Salesforce Sales Cloud leader, is joining the Qualified family.

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Keynote Video

Qualified Signals, Account-Based Sales Intelligence for Salesforce

Signals is a new account-based sales intelligence product that focuses sellers on accounts with high buying intent to prioritize prospecting efforts and maximize pipeline.

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Keynote Video

How to Drive 10X More Pipeline with Target Accounts

Learn how Zuora leverages conversational sales and marketing to meet with VIPs on the website to boost pipeline.

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Fireside Chat

A Fireside Chat with Kyle Christensen, CMO Zuora

Dan Darcy and Kyle Christensen sit down to discuss the impact conversational marketing has made on Zuora's business.

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KEYNOTE VIDEO

Meet Qualified for Outbound & Qualified Anywhere

The sun never sets on innovation at Qualified. See what we’ve been up to and learn more about our newest features.

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Keynote Video

Qualified for Outbound

Engage prospects in real-time conversations the moment they click through an outbound email sequence and arrive on your website.

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KEYNOTE VIDEO

Qualified Anywhere

Discover the power of Qualified Anywhere, our mobile app designed to help sales reps meet with VIP buyers on-the-go.

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PRODUCT DEMO

Qualified X Demo

Meet Qualified: the next-generation conversational sales and marketing platform. See it in action in this end-to-end product video.

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OVERVIEW VIDEO

Introduction to Qualified

New to conversational sales and marketing? This video breaks down the new way to sell in our all-digital world.

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WEBINAR

Bridging the Gap Between Paid Ads and Pipeline

Join Jennifer Lynn Schneider and Jeff Ostenson to talk about conversational sales and marketing strategies that drives results.

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Demand Gen Visionaries Podcast

Demand Gen Visionaries is the definitive podcast for B2B CMOs and Demand Gen leaders. Learn the best strategies and campaign tactics to help you maximize sales pipeline, right now.

LISTEN TO ALL EPISODES

The Power of Video to Generate Demand

On this episode, Tyler talks about using video to generate demand and how to make videos at scale.

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The Marketing Return on Investment You Never Knew You Needed

On this episode, William discusses the rebrand, the importance of rich media, and how to maximize ROI on a marketing investment.

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An SEO Masterclass

On this episode, Justin explains why a website built for everyone is built for no one, and how best-in-class marketing teams think as a system.

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How Marketers Should Think About Events in 2022

On this episode, Alon looks into the crystal ball to see the future of events and why experiences will be absolutely vital to delight customers.

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The Rise of Data Driven Marketers

On this episode, Heidi talks about being the CMO of Tealium, the rise of data-driven marketers, and top tips for customer event marketing.

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The ABM Stack That Wins

On this episode, Kyle shares his experience with acquisitions, how he adapts demand gen strategies across companies, and advice for a winning ABM stack.

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12M Users & Beyond: Designing a Team for Slack's Parabolic Growth

Julie Liegl unveils some of the plays that have made her so successful across her career and how she's driving growth as CMO of Slack.

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Marrying Creativity and Data to Become a $51B Cloud Computing Business

Rachel details the strategy that powers Amazon Web Services, and discussed the key leadership principles that fuel successful marketing teams, from customer obsession, to diving deep.

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How an $11B Powerhouse Tackled Pre and Post IPO Marketing

Jim unpacks the intersection between product marketing and demand gen, the hardest challenge facing modern marketers, the future of webinars, and much more.

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Owning the SMB Market: $1.3B in ARR with a New Demand Gen Playbook

Jamie shares how to dominate the SMB market, why product-led growth is the key to the future of SaaS, and the complexities of marketing a large portfolio.

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The Magic Behind Twilio's Meteoric Growth to $1B in Sales

Sara breaks down how she's building a well-oiled demand gen machine at one of the world's fastest growing technology companies.

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How to Use Storytelling to Drive Unprecedented Market Demand

Kyle reveals the demand gen secrets he’s learned from building marketing strategies for some of the best storytelling brands, including Salesforce and Zuora, over the last 20 years.

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How ThoughtSpot Became a $2 Billion Unicorn in 5 years

Hear which marketing channels Scott considers "uncuttable" and why he thinks Account-Based Marketing (ABM) is the key to success.

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Qualified Library

Qualified is the industry expert in conversational sales and marketing. Our guides and books have helped thousands of sales and marketing professionals up their game.

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Rise of the Anonymous Buyer

B2B buying has forever changed—this book will help you get to know a new breed of buyer, understand how to best engage with them (and when), and create a best-in-class buying journey.

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Conversational Marketing for Salesforce

This book will help you understand Conversational Marketing, the value it brings to your business, and how it can fit into your larger, Salesforce-powered sales and marketing strategy.

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Speed to Lead

Discover strategies, tactics, and best practices for Conversational Selling - a new inbound sales model that is helping Sales Development Reps (SDRs) meet and exceed their goals.

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Salesforce & Conversational Sales and Marketing

Learn how you can drive more pipeline and transform the lead journey on your website by combining the power of Salesforce and Conversational Sales and Marketing.

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Conversational ABM Playbook

Account-Based Marketing (ABM) is on the rise. Every thriving B2B company has an ABM strategy in motion, or plans to launch one soon.

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The ROI of Conversational Marketing

Walk through this step-by-step guide to calculate how your conversational marketing program will impact leads, pipeline, and boost your top-line revenue.

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Top Live Chat and Chatbot Strategies

We've compiled the top 20 live chat and chatbot strategies for sales and marketing success.

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Conversational Sales and Marketing Starter Kit

This kit highlights the 6 ways to use chatbots and Salesforce together to drive immediate business impact.

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SEE QUALIFIED IN ACTION

Quick demo?

See how the #1 conversational sales and marketing platform for Salesforce can help you grow pipeline.

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The Conversational Marketing Blog

The Conversational Marketing Blog is your one-stop-shop for industry news, innovation, and best practices for your sales and marketing strategies.

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How to Sell from Anywhere with Qualified for Slack

Instantly alert key stakeholders of high-value website visitors directly inside Slack.

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Qualified Welcomes Salesforce CMO Sarah Franklin as Board of Directors Observer

We’re excited to announce that the original Salesforce Trailblazer, Sarah Franklin, is joining the Qualified family.

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How to Accelerate Sales Cycles with Qualified for Outreach

Qualified for Outreach helps sales reps engage target accounts in real-time conversations the moment they click through an Outreach email sequence and arrive on your website.

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Women of Qualified: Meet Krupali

Women of Qualified is a monthly blog series celebrating our female employees who make an impact to our business and team every day.

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Say Hello to Qualified Summer '21

Here’s a roundup of the latest and greatest features, hot off the press from the Qualified product team.

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Qualified on Qualified: Experiences—A Dream Tool for Digital Marketers

Learn how our Demand Gen team uses the Qualified platform to increase pipeline and power customer conversations to close deals.

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Conversational ABM: How to Alert and Route Target Accounts on Your Website

Learn how to instantly connect your sales team with target accounts when they land on your website.

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Salesforce Launches AppExchange Chat

We’re excited to announce that Qualified has collaborated with Salesforce to build AppExchange Chat!

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Industry Trailblazers

Learn how tech industry unicorns, top-valued companies, and iconic B2B brands are at the forefront of their game, implementing a game changing conversational sales and marketing strategy.

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How Korn Ferry Increased Web Conversions by 60%

$2B Global Organizational Consulting and SaaS-based HR Tech Firm, Korn Ferry, increased Web Conversions by 60% with Qualified Chatbots

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Granicus Engages with High-Value Website Visitors to Increase MQLs by 40%

We sat down with Drew Leach to learn about Granicus' conversational marketing strategy and how they increased MQLs by 40%.

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Dremio Grew MQLs by 100% in 20 Days

Dremio, 2021's hottest Silicon Valley-born unicorn, drives pipeline and unlocks productivity with Qualified.

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How $1B Tech Unicorn ThoughtSpot Increased Sales Conversations by 10X

$2B Tech Unicorn ThoughtSpot Increased Sales Conversations by 10X with Conversational Marketing

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How Gamma Generated £12 Million in Pipeline with Conversational Marketing

Giant Gamma leveages Qualified to generating £12m in pipeline and hundreds of new sales opportunities

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How InsideView Drives More Pipeline with Conversational Marketing

We teamed up with InsideView to discuss which Conversational Marketing strategies have the biggest impact on pipeline.

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Bitly Increased Website MQLs by 2X and Pipeline by 6X with Qualified

Bitly uses Conversational Marketing to identify and instantly meet with enterprise buyers, driving increased revenue and record numbers for their business.

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Staffbase uses Qualified to transform their website into a platform for real-time sales conversations.

Staffbase is Laser-Focused on Using Conversational Marketing to Convert More Website Visitors

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Qualified Newsroom

Check out announcements, press releases, product launches, and all the buzz on Qualified.

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Maura Rivera, Qualified.com CMO, Featured As One of The Most Important Marketing Tech Execs of 2021

Check out the biggest movers and shakers in the martech world, listed alphabetically.

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Qualified.com Raises $51 Million Series B After Record Year of 800% Revenue Growth

Qualified announces $51 million in financing led by Salesforce Ventures.

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6 Entrepreneurs Share Their Secrets for Winning New Business

Kraig Swensrud, Qualified cofounder and CEO, shares his strategy for winning new business.

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How To Hire A Virtual Sales Team That Will Win Deals

Remote work is here to stay and this reality holds a huge opportunity for sales organizations that are hiring in 2021.

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Qualified Recognized as #1 Best Place to Work in the Bay Area

Qualified has been recognized as the winner of the 2021 Bay Area Best Places to Work award.

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Say Hello to Qualified X, the Next-Generation Conversational Sales and Marketing Platform for Salesforce

Qualified X is an entirely new platform designed to help sellers thrive in today's all-digital environment.

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Qualified University

Looking to learn the Qualified Platform? Our University library includes hundreds of articles to help you use and configure Qualified and learn about conversational marketing.

VISIT THE UNIVERSITY