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Qualified.com, Inc. + GDPR

Effective Date: February 19, 2019

The GDPR (General Data Protection Regulation) is an important piece of legislation that is designed to strengthen and unify data protection laws for all individuals within the European Union. The regulation became effective and enforceable on the 25th May 2018.  Per article 25 of the GDPR commitment, privacy by design has been a core principle from day 1.

Our Commitment

Qualified is fully committed to compliance with the GDPR. This page provides a high level summary. Please contact our Chief Privacy Officer at [email protected] directly with any questions.

Overview

Qualified, as a Data Processor, collects and stores a minimum of Personal Data only as instructed by our Customer, the Data Controller, for the purposes of delivering the Qualified Services.

This page will cover:

  • The data we collect and store on behalf of our customers
  • How we comply with GDPR with respect to obtaining consents, honoring Data Subject Requests, putting in place the appropriate contracts, and maintaining appropriate safeguards.
  • Our Sub-processors and what we do to ensure they keep customer data safe.

The Data We Collect and Store

Scope: Qualified collects, processes and stores Personal Data about people who chat with the Customer via Qualified.  

‍Qualified does not sell any Contact Data collected on behalf of the Customer or market Qualified Services to the Customer’s site visitors.

Categories of Data Subjects:

a. Customer’s end-user customers or prospects

b. Customer’s employees or other authorized users or administrators of Qualified‍

c. Name

d. Contact information (company, business email address and phone number)

e. IP Address*

f. Cookie Data**

g. Photographs (we will use photographs of Customer employees if the Customer is routing the chats to them after bot qualification)

*Qualified will only use the IP address for data enrichment, i.e. to determine if it is associated with a business and then give you additional information re: that business such as industry and number of employees).

**Qualified will only use cookies to track the activities of your site visitors within your site, e.g. whether they visited a particular product page or the pricing page before engaging with the messaging widget. Qualified will NOT track users across domains or build profiles.

How we comply with GDPR‍

Collecting Consents

You can configure Qualified to collect consents via chat prior to collecting email address or additional personal data. Qualified is able to read the consent flag passed from your Consent Management Platform (CMP) and act accordingly.

Appropriate Safeguards

Per Article 32 of the GDPR, we have in place appropriate technical and organizational measures to keep your data secure. All data is securely stored in Amazon Web Services. Please visit the AWS Security Page for additional information on AWS Cloud Security.

Contracts

We have in place the appropriate Data Processing Agreements (DPAs) with all vendors and sub-processors that process data on our behalf. Check out the Sub-processor section below for more information on how we vet and contract with our sub-processors.

Honoring Data Subject Rights

We have processes in place to honor data subject requests. Qualified will export, correct, or delete Contact Data upon request by the Customer. If we receive a request directly from a Data Subject, we will work with the Customer to honor the request.

Our Subprocessors

Some important notes on Subprocessors:

  • We have a diligence process to ensure that we only trust parties who have stringent standards regarding the safety and security of Personal Data.
  • We have in place Data Processing Agreements with all of our sub-processors.
  • We rely on a combination of Privacy Shield Certifications and execution of EU Model Clauses where data is being transferred across borders.
  • We will notify you of new sub-processors via our Subprocessor Notification Process and give you an opportunity to object.

List of Subprocessors

Our current List of Subprocessors can be found here

Name of Subprocessor and Location
Nature of the Services
Amazon Web Services - USA
Cloud Infrastructure
Twilio - USA
Cloud Infrastructure
Sendgrid - USA
Email Delivery Services
Sentry - USA
Error Reporting Services
Salesforce - USA
Customer Relationship Management
Clearbit - USA
Firmographic Data, Data Enrichment
Datadog, Inc. - USA
Log Management
ClickHouse - USA
Data Warehouse Services
Azure OpenAI Service – USA
Generative AI
OpenAI - USA
Generative AI
Amazon Bedrock (Anthropic) - USA
Generative AI
Google Cloud AI - USA
Generative AI
Tavus - USA
Generative AI Avatar
Type
Name
Description
Served by
How to control them
Analytics
__q
_state
_ga_gid

These cookies help us understand how our Service is performing and being used.

These cookies may work with web beacons included in emails we send to track which emails are opened and which links are clicked by recipients.

Google Analytics

‍Pardot

‍Wistia

See ‘your choices’ below. Google Analytics uses its own cookies. You can find out more information about Google Analytics cookies here and about how Google protects your data here. You can prevent the use of Google Analytics relating to your use of our Services by downloading and installing a browser plugin available here.

Essential
TBD

These cookies are necessary to allow the technical operation of our Sites (e.g., they enable you to move around on a website and to use its features).

Typekit (Adobe)

Google Tag Mgr

Mux, Inc.

Clearbit

See ‘your choices’ below.

Functionality / performance
qualified_session

These cookies enhance the performance and functionality of our Sites

N/A

See ‘your choices’ below.

Strictly Necessary Cookies

First Party Cookie Name Description Expiry Duration
qualified.com qualified_session Identifies a user of the Qualified Application’s (this is a Qualified user using the Qualified application) login to the Qualified Application. This cookie isn’t set on website visitors. This cookie is only used to ensure users using the Qualified application can log into the service. 0 days
__q_state_################# Contains a number of attributes identifying the website visitor and their interaction with the Qualified Chat Messenger. This identifier is stored in the website visitor’s browser as well as the Qualified Service. 10 years*
domainid Required cookie for Qualified Trust Site Per Session
slugid Required cookie for Qualified Trust Site Per Session
__cflb This cookie is used by Cloudflare for load balancing.
OptanonConsent This cookie is set by the cookie compliance solution from OneTrust to store information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. 0 days
OptanonAlertBoxClosed This cookie is set by the cookie compliance solution from OneTrust to store information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. 0 days
my_onetrust_groups This cookie is set by the cookie compliance solution from OneTrust to store information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. 0 days
GainsightConsent This cookie used by Gainsight PX (their product experience & analytics platform) to track and store user consent preferences for data collection. 0 days

Performance Cookies

First Party Cookie Name Description Expiry Duration
qualified.com _ga This Google Universal Analytics cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the site's analytics reports. 2 years
_ga_xxxxxxxxx Used by Google Analytics to identify and track an individual session with your device. 0 days
sa-user-id-v2 This cookie is used to identify the user's session on the website and is often associated with analytics or personalization. 0 days

Functional Cookies

First Party Cookie Name Description Expiry Duration
qualified.com _gd_visitor This cookie assigns a unique visitor ID to track feedback interactions and improve user experience analytics. 1 year
_gd_session This cookie tracks a visitor’s session to support real-time feedback collection and usability analytics. 0 days
_gd_svisitor This cookie identifies returning visitors to support ongoing feedback tracking and user experience analytics. 1 year
sa-u-date This cookie stores the timestamp of a user’s last activity to support advertising attribution and optimization. 1 month
sa-user-id This cookie assigns a unique identifier used to track ad engagement and deliver targeted advertising. 0 days
_tq_id.TV-######### This cookie is used to track the effectiveness of our TV advertising. It does this by combining anonymous web data (sessions, page views, conversion timings) with TV advert air time data. 1 year
lpv####### A Pardot analytics cookie that prevents counting multiple views of the same page during a session to ensure accurate engagement metrics. 0 days
Third Party Host Cookie Name Description Expiry Duration
g2.com datadome This cookie helps detect and block bots to protect G2 from automated abuse and ensure secure site performance. 1 year
simplecast.com _audiogram_key This cookie that stores the key needed to load and display a specific audiogram embed. 0 days

Targeting Cookies

First Party Cookie Name Description Expiry Duration
qualified.com _gcl_au This cookie is used by Google to measure ad conversions and optimize advertising performance across websites. 2 months
visitor_id This cookie appends a unique identifier for a website visitor, used for tracking purposes. 1 year
pardot This cookie is associated with services from marketing automation and lead generation platform Pardot. 0 days
_an_uid This cookie assigns a unique identifier to support ad targeting, measurement, and optimization through 6sense. 6 days
sa-user-id-v3 This cookie assigns a unique user ID to track ad interactions and deliver targeted advertising. 0 days
_gcl_au This cookie is used by Google to measure ad conversions and optimize advertising performance across websites. 0 days
sa-u-source This cookie records the source of a user’s visit to help attribute and optimize advertising performance 1 month
Third Party Host Cookie Name Description Expiry Duration
doubleclick.net IDE This cookie cookie stores information used to deliver, measure, and personalize advertising across websites. 1 year
test_cookie This cookie checks whether a browser accepts cookies to enable ad delivery and measurement. 0 days
pardot.com pardot This cookie tracks visitor activity and preferences to support marketing automation and lead generation 0 days
visitor_id This cookie appends a unique identifier for a website visitor for tracking purposes. 1 year
linkedin.com bcookie This cookie identifies browsers to enable secure login and LinkedIn plugin functionality. 1 year
lidc This cookie cookie supports routing and load balancing to ensure reliable performance of LinkedIn features 0 days
li_sugr This cookie cookie helps identify browsers for analytics and ad targeting by measuring usage patterns. 2 months
__cf_bm This is a Cloudflare cookie on websites that use their security services. 0 days
UserMatchHistory This cookie stores data on ad-related browser interactions to support retargeting and audience matching. 1 month
bscookie This cookie verifies a user’s identity and ensures secure browsing when using LinkedIn plugins. 1 year
AnalyticsSyncHistory This cookie stores information about when a browser performed data synchronization for LinkedIn analytics 1 month
ar_debug This cookie is used for debugging and validating LinkedIn Ads and Insight Tag performance 1 month
facebook.com fr This cookie enables ad delivery and measurement by identifying browsers and tracking user interactions across websites. 2 months
g2.com amplitude_session This cookie stores a session identifier used to track user behavior and analytics within Amplitude 0 days
events_distinct_id This cookie assigns a unique ID used to track user interactions and analytics events across G2’s site 0 days
_g2_session_id This cookie maintains a temporary session to support basic site functionality and user interactions on G2 0 days
__cf_bm This is a Cloudflare cookie on websites that use their security services. 0 days
g2crowd.com __cf_bm This is a Cloudflare cookie on websites that use their security services. 0 days
6sc.co 6suuid This cookie is used to associate visitors with a company account and to help “perform analytics to help identify companies that may be in-market to purchase the customer’s products and services.” 1 year
youtube.com __Secure-xxxxxxx This cookie stores security and preference data to authenticate users and deliver more relevant, secure personalized content and ads. 0 days
VISITOR_INFO1_LIVE This cookie measures bandwidth and determines the best video player settings for you. 5 months
YSC This cookie is used to track a user’s interactions with embedded videos during a browsing session 0 days
VISITOR_PRIVACY_METADATA This cookie stores your privacy and consent preferences for YouTube features embedded on websites. 5 months
stackadapt.com sa-user-id This cookie assigns a unique identifier used to track ad engagement and deliver targeted advertising 1 year
sa-user-id-v2 This cookie identifies your browser to measure ad performance and support personalized advertising 1 year
sa-user-id-v3 This cookie assigns a unique user ID to track ad interactions and deliver targeted advertising across websites 1 year
turn.com uid Marketing and Data Management Platform provider used to recognize your browser across websites to deliver and measure more relevant advertising 5 months
google.com NID This cookie stores preferences and identifiers to help deliver personalized content and ads on Google services. 6 months
innovid.com uuid This cookie assigns a unique identifier to your browser to deliver, personalize, and measure video advertising across sites. 2 months
Personal information (“PI”) we collectCCPA statutory categoryCategories of third parties to whom we “disclose” PI for a business purposeCategories of third parties to whom we “sell” or “share” PI
Contact data Identifiers

Commercial information

California customer records
Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
Advertising partners (to facilitate targeted advertising)
Profile data Identifiers

Commercial information

California customer records
Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
None
Communications data Identifiers

Commercial information

California consumer records

Internet or Network Information
Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
Advertising partners (to facilitate targeted advertising)
Marketing data Identifiers

Commercial information

California customer records

Internet or Network Information
Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
Advertising partners (to facilitate targeted advertising)
Online activity data Identifiers

Commercial information

Internet or Network Information
Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
Advertising partners (to facilitate targeted advertising)
Data derived from the above Identifiers Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
Advertising partners (to facilitate targeted advertising)
Other Sensitive Personal Information

We do not intentionally collect this information, but it may be revealed in identity data or other information we collect
Protected Classification Characteristics N/A None

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