Introducing Qualified ABM


SAN FRANCISCO, Calif., October 9, 2020 -- Today, Qualified announced Qualified ABM. It is a brand new conversational marketing solution that helps sales teams meet with target accounts the moment they land on a website.

The SiriusDecision State of ABM Study shows that companies who invest in ABM see a 24% faster growth in revenue and 91% larger deal sizes. With Qualified ABM, customers can capitalize on that brief moment where their product is top-of-mind for a target account and expand a casual website visit into a real selling opportunity. Here's how it works:

  • Instant Alerts: Since Qualified is integrated with Salesforce and Pardot, which are often the source of truth for target account data, Qualified will tell customers the moment a target account lands on the site.
  • 360° Account View: All the information customers need about a website visitor is presented in the Qualified app. Sales reps have a complete picture of all target account data, fueled by Salesforce, Pardot, and Clearbit, shaping hyper-personalized sales conversations.
  • Advanced Routing: Immediately route visitors to their designated owner in Salesforce or Pardot, or set up custom routing rules.
  • Bots and Meeting Bookers: Engage with target accounts even if teams are offline. Use Bots to book meetings with a sales team around the clock.
  • Full Website Reporting: See every contact from the target accounts that have ever browsed the website. Replay their browsing session and see exactly how they engaged. Then prioritize these accounts for immediate followup.

"Qualified ABM is a total game-changer," said Ariel Kellman, VP, Worldwide Marketing for Amazon Web Services. "If you're doing Account-Based Marketing, this is the key to closing your most important accounts."

About Qualified.com 

Qualified is the conversational sales and marketing platform for revenue teams that use Salesforce. Leading B2B brands such as Adobe, Bitly, SurveyMonkey, ThoughtSpot and VMWare trust Qualified to grow their pipeline by tapping into their greatest sales & marketing asset — their corporate website — to identify their most valuable buyers, understand their intent and instantly start a sales conversation. Customers that use Qualified report a 10X increase in sales meetings, a 4X increase in lead conversion, and a 6X increase in pipeline. Qualified runs natively on Salesforce to give companies a 360-degree view of their website visitors, and is ranked #1 in its category on the Salesforce AppExchange. Headquartered in San Francisco, Qualified is led by former Salesforce CMO Kraig Swensrud and former Salesforce product SVP Sean Whiteley, and funded by Norwest Venture Partners, Redpoint Ventures and Salesforce Ventures. To learn more, visit qualified.com.

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