Optimizing ROI with the Right Marketing Mix
Grant Johnson shares insights on prioritizing ROI and tailoring your marketing mix, as well as the value of exploring new tools and strategies for your marketing approach.
Ian Faison
No items found.
Grant Johnson shares insights on prioritizing ROI and tailoring your marketing mix, as well as the value of exploring new tools and strategies for your marketing approach.
In this episode, Grant Johnson, CMO at Billtrust, shares insights on prioritizing ROI and tailoring your marketing mix. Additionally, the episode explores Grant's marketing strategy and how he incorporates investing in new and untested tools and strategies into his overall approach. It is a valuable listen for anyone looking to improve their marketing strategy and gain insight into how to maximize ROI.
Key Takeaways
Learn from Steve Rotter, CMO at DeepL, about the value of brand, and pushing your point of view over your product.
.jpg)
Learn from Bill Macaitis, Founder & CEO at SaaS CMO Pro, about how B2B marketers are spending their money and crafting their strategies.
.jpg)
Learn from Jenny Force, Global VP Demand Generation at Meltwater, about using tech to automate the inbound process and maximize each MQL.
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Grant Johnson shares insights on prioritizing ROI and tailoring your marketing mix, as well as the value of exploring new tools and strategies for your marketing approach.
In this episode, Grant Johnson, CMO at Billtrust, shares insights on prioritizing ROI and tailoring your marketing mix. Additionally, the episode explores Grant's marketing strategy and how he incorporates investing in new and untested tools and strategies into his overall approach. It is a valuable listen for anyone looking to improve their marketing strategy and gain insight into how to maximize ROI.
Key Takeaways
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Grant Johnson shares insights on prioritizing ROI and tailoring your marketing mix, as well as the value of exploring new tools and strategies for your marketing approach.
In this episode, Grant Johnson, CMO at Billtrust, shares insights on prioritizing ROI and tailoring your marketing mix. Additionally, the episode explores Grant's marketing strategy and how he incorporates investing in new and untested tools and strategies into his overall approach. It is a valuable listen for anyone looking to improve their marketing strategy and gain insight into how to maximize ROI.
Key Takeaways
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Grant Johnson shares insights on prioritizing ROI and tailoring your marketing mix, as well as the value of exploring new tools and strategies for your marketing approach.
In this episode, Grant Johnson, CMO at Billtrust, shares insights on prioritizing ROI and tailoring your marketing mix. Additionally, the episode explores Grant's marketing strategy and how he incorporates investing in new and untested tools and strategies into his overall approach. It is a valuable listen for anyone looking to improve their marketing strategy and gain insight into how to maximize ROI.
Key Takeaways
Discover how we can help you convert more prospects into pipeline–right from your website.
.svg)
