Building Opportunity with Partner Marketing

Building Opportunity with Partner Marketing

On this episode, Genelle shares her insights into opportunities with partner marketing and optimizing your website to personalize the customer journey.

Ian Faison
Ian Faison
No items found.
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

This episode features an interview with Genelle Kunst, VP of Global Marketing at Bloomreach. Bloomreach is the world’s #1 Commerce Experience Cloud, that combines the power of unified customer and product data, with the speed and scale of AI-optimization.

Key Takeaways

  • Be crystal clear about what you're trying to accomplish with your partner ecosystem, what they're trying to accomplish with you, and ultimately what impact you're trying to drive
  • Building up a partner ecosystem means building out
  • Cross-functional alignment with the partner team is really important because they have insight into what is the joint value proposition is with the partner

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Building Opportunity with Partner Marketing

On this episode, Genelle shares her insights into opportunities with partner marketing and optimizing your website to personalize the customer journey.

Ian Faison
Ian Faison
No items found.
Building Opportunity with Partner Marketing
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

This episode features an interview with Genelle Kunst, VP of Global Marketing at Bloomreach. Bloomreach is the world’s #1 Commerce Experience Cloud, that combines the power of unified customer and product data, with the speed and scale of AI-optimization.

Key Takeaways

  • Be crystal clear about what you're trying to accomplish with your partner ecosystem, what they're trying to accomplish with you, and ultimately what impact you're trying to drive
  • Building up a partner ecosystem means building out
  • Cross-functional alignment with the partner team is really important because they have insight into what is the joint value proposition is with the partner

Stay up to date with weekly drops of fresh B2B marketing and sales content.

By registering, you agree that Qualified may process your personal data for events and marketing as set forth in our Privacy Policy
Thank you for subscribing. You’ll start receiving updates for Qualified+ shortly.
Oops! Something went wrong while submitting the form.

Building Opportunity with Partner Marketing

On this episode, Genelle shares her insights into opportunities with partner marketing and optimizing your website to personalize the customer journey.

Ian Faison
Ian Faison
No items found.
Building Opportunity with Partner Marketing
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

This episode features an interview with Genelle Kunst, VP of Global Marketing at Bloomreach. Bloomreach is the world’s #1 Commerce Experience Cloud, that combines the power of unified customer and product data, with the speed and scale of AI-optimization.

Key Takeaways

  • Be crystal clear about what you're trying to accomplish with your partner ecosystem, what they're trying to accomplish with you, and ultimately what impact you're trying to drive
  • Building up a partner ecosystem means building out
  • Cross-functional alignment with the partner team is really important because they have insight into what is the joint value proposition is with the partner

Related content

Stay up to date with weekly drops of fresh B2B marketing and sales content.

By registering, you agree that Qualified may process your personal data for events and marketing as set forth in our Privacy Policy
Thank you for subscribing. You’ll start receiving updates for Qualified+ shortly.
Oops! Something went wrong while submitting the form.

Building Opportunity with Partner Marketing

On this episode, Genelle shares her insights into opportunities with partner marketing and optimizing your website to personalize the customer journey.

Building Opportunity with Partner Marketing
Ian Faison
Ian Faison
|
November 16, 2022
|
X
min read
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link
Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

This episode features an interview with Genelle Kunst, VP of Global Marketing at Bloomreach. Bloomreach is the world’s #1 Commerce Experience Cloud, that combines the power of unified customer and product data, with the speed and scale of AI-optimization.

Key Takeaways

  • Be crystal clear about what you're trying to accomplish with your partner ecosystem, what they're trying to accomplish with you, and ultimately what impact you're trying to drive
  • Building up a partner ecosystem means building out
  • Cross-functional alignment with the partner team is really important because they have insight into what is the joint value proposition is with the partner
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