Navigating GEO and the New Search Landscape
Learn from Kady Srinivasan, CMO at You.com, about how AI is reshaping modern marketing strategies, demand generation, and team structure in an AI-native world.
Ian Faison
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Learn from Kady Srinivasan, CMO at You.com, about how AI is reshaping modern marketing strategies, demand generation, and team structure in an AI-native world.
This episode features an interview with Kady Srinivasan, Chief Marketing Officer at You.com, the enterprise AI productivity platform redefining knowledge work with trusted, customizable AI agents. She breaks down GEO, storytelling in an infinite-content world, and why content now must serve both humans and LLMs.
Key Takeaways
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Learn from Dario Ambrosini, CMO at Propel Software, about merging categories and the art of selling to complex buying committees.
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Tami Cannizzaro, Chief Marketing Officer at Thryv, shares how her team focuses on revenue first and builds marketing strategies around what drives impact for SMBs.
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Learn from Gil Allouche, CEO of Metadata, about how the role of a marketer is shifting from campaign execution to idea orchestration, with AI as the engine doing the work.
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Learn from Kady Srinivasan, CMO at You.com, about how AI is reshaping modern marketing strategies, demand generation, and team structure in an AI-native world.
This episode features an interview with Kady Srinivasan, Chief Marketing Officer at You.com, the enterprise AI productivity platform redefining knowledge work with trusted, customizable AI agents. She breaks down GEO, storytelling in an infinite-content world, and why content now must serve both humans and LLMs.
Key Takeaways
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Learn from Kady Srinivasan, CMO at You.com, about how AI is reshaping modern marketing strategies, demand generation, and team structure in an AI-native world.
This episode features an interview with Kady Srinivasan, Chief Marketing Officer at You.com, the enterprise AI productivity platform redefining knowledge work with trusted, customizable AI agents. She breaks down GEO, storytelling in an infinite-content world, and why content now must serve both humans and LLMs.
Key Takeaways
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Learn from Kady Srinivasan, CMO at You.com, about how AI is reshaping modern marketing strategies, demand generation, and team structure in an AI-native world.
This episode features an interview with Kady Srinivasan, Chief Marketing Officer at You.com, the enterprise AI productivity platform redefining knowledge work with trusted, customizable AI agents. She breaks down GEO, storytelling in an infinite-content world, and why content now must serve both humans and LLMs.
Key Takeaways
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