The Future Belongs to the Marketers Who Move Fast
Learn from Lauren Vaccarello, CMO at WEKA, about building marketing strategies that match the pace of AI.
Ian Faison
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Learn from Lauren Vaccarello, CMO at WEKA, about building marketing strategies that match the pace of AI.
This episode of Pipeline Visionaries features an interview with Lauren Vaccarello, CMO of WEKA, a company building the foundation for enterprise and agentic AI. Lauren discusses her marketing philosophy: align every initiative with business goals, empower teams to experiment freely, and build category leadership through creativity and thought leadership. From the company’s breakthrough collaboration with U2 at the Sphere to its irreverent “Introducing Neural Mesh” launch video, Lauren shows why modern marketing demands bold storytelling and a studio-like mindset.
Key Takeaways:
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Learn from Rodrigo Maroni, Head of U.S. at Winnin, about why culture is the strongest force for growth and how brands can predict—not just react to—cultural moments.
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Learn from John Gaines, VP Marketing, Zyter|TruCare about effectively leveraging PR agencies and lead generation platforms.
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Learn from Tamir Sigal, CMO at Trintech, about why time is the most valuable currency and how to cut through the noise with personalization.
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Learn from Lauren Vaccarello, CMO at WEKA, about building marketing strategies that match the pace of AI.
This episode of Pipeline Visionaries features an interview with Lauren Vaccarello, CMO of WEKA, a company building the foundation for enterprise and agentic AI. Lauren discusses her marketing philosophy: align every initiative with business goals, empower teams to experiment freely, and build category leadership through creativity and thought leadership. From the company’s breakthrough collaboration with U2 at the Sphere to its irreverent “Introducing Neural Mesh” launch video, Lauren shows why modern marketing demands bold storytelling and a studio-like mindset.
Key Takeaways:
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Learn from Lauren Vaccarello, CMO at WEKA, about building marketing strategies that match the pace of AI.
This episode of Pipeline Visionaries features an interview with Lauren Vaccarello, CMO of WEKA, a company building the foundation for enterprise and agentic AI. Lauren discusses her marketing philosophy: align every initiative with business goals, empower teams to experiment freely, and build category leadership through creativity and thought leadership. From the company’s breakthrough collaboration with U2 at the Sphere to its irreverent “Introducing Neural Mesh” launch video, Lauren shows why modern marketing demands bold storytelling and a studio-like mindset.
Key Takeaways:
Stay up to date with weekly drops of fresh B2B marketing and sales content.
Learn from Lauren Vaccarello, CMO at WEKA, about building marketing strategies that match the pace of AI.
This episode of Pipeline Visionaries features an interview with Lauren Vaccarello, CMO of WEKA, a company building the foundation for enterprise and agentic AI. Lauren discusses her marketing philosophy: align every initiative with business goals, empower teams to experiment freely, and build category leadership through creativity and thought leadership. From the company’s breakthrough collaboration with U2 at the Sphere to its irreverent “Introducing Neural Mesh” launch video, Lauren shows why modern marketing demands bold storytelling and a studio-like mindset.
Key Takeaways:
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