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Qualified.com, Inc. Privacy Policy for the SFDC AppExchange Chat Program

Effective Date: April 1, 2020

Qualified.com, Inc. (“Qualified”, “us”, “we”, or “our”) operates https://www.qualified.com (the “Website”) and https://app.qualified.com (the “App”) (together, or individually, the “Sites”). Qualified provides certain services to its business customers - you can learn more about our “Services” here. This privacy policy (“Privacy Policy”) describes our collection, use, and disclosure of the following categories of information:

Information that we process as a “controller” (“Customer Data”). Our Sites and Services are designed for businesses and their representatives. We do not offer our Sites and Services for use by individuals for their personal, family or household purposes. Accordingly, we treat all personal information we collect from Customers as pertaining to individuals in their capacities as business representatives and not their individual capacities.  If you visit our Website, use our App, or receive email communications from us, then this privacy policy (“Privacy Policy”) applies to you (as a “Customer”) and describes how we collect, use, and disclose your information. By using our Sites or Services, you agree to our processing of your information in accordance with this Privacy Policy and our Terms of Service.

Information that we process as a “processor” (“Service Data”). If you are a visitor to or user of a website, application, or service on which a Customer uses our Services (an “End-User”), then any information that we collect through our Services is subject to the Customer’s privacy policy and applicable terms. When we provide our Services to a Customer, we process such data as a “data processor” for or on behalf of our Customer, and the Customer is considered the “data controller”. If you are an End User of one of our Customer’s websites, applications, services, you should review that Customer’s privacy policy to learn more about that Customer’s privacy practices in relation to our Services, including its collection and use of your data, its legal bases for processing your data, its policies and options around marketing and its data retention policies.

Overview of this Privacy Policy

  1. Customer Data Collection, Use, and Retention
  2. Service Data Collection, Use, and Retention
  3. Data Disclosure
  4. Automatically Collected Data
  5. Do-Not-Track Disclosure
  6. Customer Options and Rights
  7. Security
  8. International Transfer of Personal Data
  9. EU-U.S. and Swiss-U.S. Privacy Shield
  10. Links to Other Services
  11. Children’s Privacy
  12. Changes to this Privacy Policy
  13. How to Contact Us

1. Customer Data Collection, Use, and Retention

If you are a Customer, we may ask you to provide us with certain information, such as your name, postal address, email address, and employer. You do not have a statutory or contractual obligation to provide us with your information; however, certain information may be required in order to enter into a contract with us or receive Services.

We may also collect information from third parties, such as other users of our Services (e.g., we may receive your email address from a Customer that provides it to us in order to invite you to our Services).

We also collect data about you automatically through your use of our Sites or Services, as described in the “Automatically Collected Data” section below.

Data we collect from or about you as a Customer, regardless of the source, is considered to be “Customer Data”. We may combine the information that we collect directly from you with information that we collect from third parties and/or automatically.

We use Customer Data as follows:

  • For the purposes for which you provided it, such as processing your purchase order;
  • To recognize and authenticate you on our Sites or Services;
  • To provide, maintain, and improve the Sites or Services, and the features, services, and products available through them;
  • To troubleshoot the Sites or Services and provide technical support;
  • To send you information and communications about your relationship or transactions with us, account alerts, or other communications, such as newsletters to which you have subscribed or offers for discounts or promotions;
  • To contact you with information or surveys that we believe may be of interest to you both regarding our products and those of third parties;
  • To process and respond to your inquiries or to request your feedback;
  • For internal research, analytics, and reporting;
  • To create anonymous, aggregated or de-identified data in order to provide, analyze and improve the Services
  • To comply with the law, prevent fraud, and protect the safety, rights, property, or security of Qualified, the Sites or Services, our Customers, their end users, and the general public; and
  • To enforce the legal terms that govern your use of our Sites or Services.

For Customers located in the European Economic Area (“EEA”), we process Customer Data when we have the legal basis to do so. That is, if you are a Customer in the EEA, we will only process your Personal Data (as that term is defined in the GDPR) when:

  • We need it to provide you our Sites or Services pursuant to our contractual obligations to you, or to take steps at your request in anticipation of entering into a contract with you;
  • You give us consent for a specific purpose, such as email marketing;
  • It satisfies Qualified’s legitimate interests (which are not overridden by your data protection interests), such as for improving, marketing, and promoting our Sites or Services; providing customer service; analyzing and improving our Services; and protecting our legal rights; and
  • We need to process your Personal Data to comply with our legal obligations.

We retain Customer Data for as long as necessary to fulfill the purposes set forth in this Privacy Policy, provide our Site or Services, or as long as we are legally required or permitted to do so. For example, we retain our Customers’ account information for as long as their accounts are active and a reasonable period thereafter in case a Customer decides to re-activate our Services; we also retain Customer Data as necessary to comply with our legal obligations, to resolve disputes, to enforce our agreements, and to continue to develop and improve our Services. Customer Data may persist in copies made for backup and business continuity purposes for additional time.

2. Service Data Collection, Use, and Retention

We receive Service Data from or on behalf of our Customers in conjunction with providing our Services to Customers. Because of the nature of our Services, this Service Data may contain any type of data, but typically includes name, IP address and device data, contact information and company information, such as email address, company name and number of employees.

Data we collect from or about End Users of our Customers’ websites, applications, or services, regardless of the source, is considered to be Service Data, and in conjunction with our Services, we may combine the information that we collect directly from End Users with information that we collect automatically or other information that a Customer provides or makes accessible to us through the Services.

Subject to our contractual obligations and depending on the particular Services a Customer uses, we use Service Data as follows:

  • To provide, maintain, and improve the Services, and the features, services, and products available through them;
  • To troubleshoot the Services and provide technical support;
  • For internal research, analytics, and reporting;
  • To comply with the law and protect the safety, rights, property, or security of Qualified, the Services, our Customers, you, and the general public;
  • To enforce the legal terms that govern our Customers’ use of our Services; and
  • For other purposes requested or permitted by our Customers in conjunction with our Services.

We note that, depending on how a Customer uses our Services, they may be able to view End User activities on their websites, applications, or services in real time, such as seeing which webpages of Customer websites and End User scrolls through. Customers may also direct us to store conversations between End Users and them, including conversations that End Users have through online chat features of our Services, or if a phone call was made using our Services.

We retain Service Data consistent with our contractual obligations to our Customers.

3. Data Disclosure

We may disclose Customer Data and Service Data in the following ways:

  • Service providers. We may disclose data with third parties who perform services on our behalf, including without limitation customer support, data storage, data analysis and processing.
  • Third-Party Integration Partners. We may disclose data with third parties with which our Customers have integrated our Services, such as a customer relationship management (“CRM”) system. For example, if a Customer provides third-party account credentials to us, some content and/or information in those third-party accounts (“Third-Party Account Information”) may be transmitted into the Customer’s Qualified account, and that Third-Party Account Information will be covered by this Privacy Policy as Customer Data.
  • Legal compliance and protection of Qualified and others. We may disclose data if required to do so by law or on a good faith belief that such disclosure is permitted by this Privacy Policy or reasonably necessary or appropriate for any of the following reasons: (i) to comply with legal process; (ii) to enforce this Privacy Policy, or any contracts with you, including investigation of potential violations thereof; (iii) to respond to claims that any content violates the rights of third parties; (iv) to respond to requests for customer service; and/or (v) to protect the rights, property, or personal safety of Qualified, our agents and affiliates, our Customers, and the public.
  • Professional advisors. We may disclose data to professional advisors, such as lawyers, auditors, bankers and insurers, where necessary in the course of the professional services that they render to us.
  • Business transfers. As we continue to develop our business, we may buy, merge, or partner with other companies. In such transactions (including in contemplation of such transactions, e.g., due diligence) your data may be disclosed. If any of our assets are sold or transferred to a third party, Customer Data and Service Data would likely be among the transferred business assets.
  • Affiliated companies. We may disclose data with current or future affiliated companies.‍
  • With consent.  We may disclose your Customer Data to any third parties based on your consent, or as directed by you, to do so.

4. Automatically Collected Data

We collect information about you when you provide it to us and automatically when you use our Sites or Services.

Log Data

We collect information that your browser sends whenever you visit our Sites, use our App, or engage with one of our Customers through our Services (“Log Data”). This Log Data may include information such as your computer’s Internet Protocol (“IP”) address, location information derived from your IP address, browser type, browser version, the pages of our Sites or a Customer’s service that you visit, the time and date of your visit, the time spent on those pages and other statistics. When you access our Sites or Services, or engage with one of our Customers through our Services, by or through a mobile device, we also collect information such as the following: the type of mobile device you use, your mobile device’s unique device ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, and your general location information, as described further below.

Cookies and Targeted Advertising

Some of our automatic data collection is facilitated by cookies and similar technologies.  These technologies may facilitate targeted advertising, analytics and help operate our Sites and Services. We may allow third parties such as ad exchanges, web analytics vendors, and social networking platforms to use these technologies to collect certain data and information about our Customers’ and other users’ interaction with us on our Sites and elsewhere on the internet (e.g., search and click stream information, browser and device type, time and date, cookie and session ID, and the identity or type of advertisements clicked or scrolled over) and to use this information to display ads for Qualified and other entities when Customers or other users use our Services or other websites or applications. These third parties may tie the data collected using these technologies with other Customer Data in order to measure and target advertisements tailored to the Customer’s interests across the user’s devices.  For more information, see our Cookie Policy.

5. Do-Not-Track Disclosure

Do Not Track (“DNT”) is a privacy preference that you can set in certain web browsers. We do not recognize or respond to browser-initiated DNT signals, as the Internet industry is currently still working toward defining exactly what DNT means, what it means to comply with DNT, and a common approach to responding to DNT. You can learn more about Do Not Track here.

6. Customer Options and Rights

If you are a Customer, we may use your information to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications from us by following the unsubscribe link or instructions provided in any email we send, or by emailing [email protected].

If you are a Customer located in the EEA or another jurisdiction with similar individual data rights, you may have certain legal rights (subject to applicable exceptions and limitations) to obtain confirmation of whether we hold Personal Data about you, to access, and to correct, update, amend, or request deletion of the Personal Data we maintain about you in appropriate circumstances. You may also have rights to object to our handling of your Personal Data, restrict our processing of your Personal Data, and to withdraw any consent you have provided. To exercise these rights, please contact us as described in Section 14 below with the nature of your request, and we will endeavor to respond to your request as required by applicable law.

We may need to collect certain personal information to provide certain services. If you do not provide the information requested, we may not be able to provide those services. We will tell you what information you must provide to receive the Services by designating it as required at the time of collection or through other appropriate means.

7. Security

The security of your information is important to us, and we strive to implement and maintain security procedures and practices designed to protect Personal Data from unauthorized access, destruction, use, modification, or disclosure. However, please be aware that no method of transmission over the internet, or method of electronic storage or transmission is 100% secure, and we are unable to guarantee the absolute security of the information we have collected about you.

8. International Transfer of Personal Data

Your Personal Data may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ from those in your jurisdiction. If you are located outside the United States and choose to provide Personal Data to us, please note that we transfer Personal Data to the United States or other locations and process it there, where privacy laws may differ from those in your state, province, or country.

9. EU-U.S. and Swiss-U.S. Privacy Shield

Qualified complies with the EU-U.S. Privacy Shield Framework and Swiss-U.S. Privacy Shield Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of Personal Data transferred from the EEA, the United Kingdom, and Switzerland to the United States. Qualified has certified to the Department of Commerce that it adheres to the Privacy Shield Principles and that it complies with the EU-U.S. and Swiss-U.S. Privacy Shield Frameworks. To learn more about the Privacy Shield program and to view our certification, please visit: https://www.privacyshield.gov/. If there is any conflict between the terms in this privacy policy and the Privacy Shield Principles, the Privacy Shield Principles shall govern. While Qualified is certified under the EU-U.S. Privacy Shield and the Swiss-U.S. Privacy Shield Frameworks, we no longer rely on the EU-U.S. Privacy Shield Framework as a legal basis for transfers of personal data in light of the judgment of the Court of Justice of the EU in Case C-311/18.  We also do not rely on the Swiss-U.S. Privacy Shield Framework as a legal basis for transfers of personal data in light of the policy paper of the Swiss Federal Data Protection and Information Commissioner of September 8, 2020.  If we transfer personal data to countries such that we are required to apply appropriate safeguards to your personal data under European data protection laws, we rely on alternative cross-border transfer mechanisms and safeguards. Please contact us for further information about any such transfers or the specific safeguards applied using the contact details listed in Section 13, below.

10. Links to Other Services

Our Services may contain links to other websites or online locations that are not operated or controlled by us. If you click on a third-party link, you will be directed to that third party’s sites or services. We strongly advise you to review the privacy policy of every site or service you visit. We have no control over, and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

11. Children's Privacy

Our Services are not targeted to be used by anyone under the age of 18 (“Children”), and we do not knowingly collect personally identifiable information (as that term is defined in the Children’s Online Privacy Protection Act (“COPPA”)) or Personal Data from Children. If you are a parent or guardian and you learn that your Children have provided us with personally identifiable information or Personal Data, please contact us. If we become aware that we have collected such information from Children without verification of parental consent, we take steps to remove that information from our servers.

12. Changes to this Privacy Policy

We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Your continued use of the Sites or Services after we post any modifications to the Privacy Policy will constitute your acknowledgment of the modifications and your agreement to abide and be bound by the modified Privacy Policy. If we make any material changes to this Privacy Policy, we will notify you as required by law, such as by emailing you or by placing a prominent notice on our Website.

13. How to Contact Us

If you have any questions or concerns about this Privacy Policy or need additional information about our privacy practices,  please contact us at: [email protected] or 450 Mission Street, Suite 204, San Francisco, CA 94105. Our Chief Privacy Officer can be reached at [email protected].

Name of Subprocessor and Location
Nature of the Services
Amazon Web Services - USA
Cloud Infrastructure
Salesforce Heroku - USA
Cloud Infrastructure
Twilio - USA
Cloud Infrastructure
Sendgrid - USA
Email Delivery Services
Sentry - USA
Error Reporting Services
Salesforce - USA
Customer Relationship Management
6Sense – USA
Firmographic Data
Clearbit - USA
Firmographic Data, Data Enrichment
Datadog, Inc. - USA
Log Management
Coralogix - USA
Log Management
Azure OpenAI Service – USA
Generative AI
OpenAI - USA
Generative AI
Type
Name
Description
Served by
How to control them
Analytics
__q
_state
_ga_gid

These cookies help us understand how our Service is performing and being used.

These cookies may work with web beacons included in emails we send to track which emails are opened and which links are clicked by recipients.

Google Analytics

‍Pardot

‍Wistia

See ‘your choices’ below. Google Analytics uses its own cookies. You can find out more information about Google Analytics cookies here and about how Google protects your data here. You can prevent the use of Google Analytics relating to your use of our Services by downloading and installing a browser plugin available here.

Essential
TBD

These cookies are necessary to allow the technical operation of our Sites (e.g., they enable you to move around on a website and to use its features).

Typekit (Adobe)

Google Tag Mgr

Mux, Inc.

Clearbit

See ‘your choices’ below.

Functionality / performance
qualified_session

These cookies enhance the performance and functionality of our Sites

N/A

See ‘your choices’ below.

Strictly Necessary Cookies

First Party Cookie Name Description Expiry Duration
qualified.com qualified_session Identifies a user of the Qualified Application's (this is a Qualified user using the Qualified application) login to the Qualified Application. This cookie isn’t set on website visitors. This cookie is only used to ensure users using the Qualified application can log into the service. 0 days
__q_state_h1BO9h0CbeFm817mContains a number of attributes identifying the website visitor and their interaction with the Qualified Chat Messenger. This identifier is stored in the website visitor’s browser as well as the Qualified Service.10 years*
domainidRequired cookie for Qualified Trust SitePer Session
slugidRequired cookie for Qualified Trust SitePer Session

Performance Cookies

First PartyCookie NameDescriptionExpiry Duration
qualified.com_ce.gtldHolds which URL should be presented to the visitor when visiting the site.0 days
_gat_UA-This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to.0 days
_gidThis Google Universal Analytics cookie stores and updates a unique value for each page visited.0 days
_gclxxxxThis is a Google conversion tracking cookie.89 days
_gaThis Google Universal Analytics cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the site's analytics reports. 2 years
Third Party HostCookie NameDescriptionExpiry Duration
nr-data.netJSESSIONIDThis is a New Relic cookie, which provides a platform for monitoring the performance of web and mobile applications.0 days
giphy.com_gaThis cookie supports activities of analytics, advertising, marketing, and hosting of gif images across website pages. 2 years
6sc.co6suuidRegisters user behavior and navigation on the website, and any interaction with active campaigns. This is used for optimizing advertisements and efficient retargeting.2 years

Functional Cookies

First Party Cookie NameDescriptionExpiry Duration
qualified.com_gd#############This cookie is used for diagnostic purposes by Impact Radius, a service used to track sign-up commissions for our affiliate program. 2 years
Third Party HostCookie NameDescriptionExpiry Duration
j.6sc.co_an_uidUsed by 6sense to associate visitors with a company and perform analytics to help identify companies that may be in-market to purchase Qualified’s products and services.6 days
giphy.com_gidThis cookie supports activities of analytics, advertising, marketing, and hosting of gif images across website pages. 0 days
www.google.com_GRECAPTCHAGoogle ReCaptcha is used to provide spam protection.179 days
g2crowd.com__cf_bmThis is a CloudFoundry cookie.0 days

Targeting Cookies

First PartyCookie NameDescriptionExpiry Duration
qualified.com_fbpUsed by Facebook to deliver a series of advertisement products such as real time bidding from third-party advertisers.89 days
_ce.cchUsed to check if cookies can be added.0 days
utm_sourceIdentifies the source site that sent the traffic.44 days
visitor_id#####This is a cookie pattern that appends a unique identifier for a website visitor, used for tracking purposes. 10 years*
visitor_id#####This is a cookie pattern that appends a unique identifier for a website visitor, used for tracking purposes. 10 years*
_gat_gtag_xxxxxxxxxxxxxxxxxxxxxxxxxxxGoogle Analytics Cookie to enable analytics features on our suite 0 days
visitor_idThis is a cookie pattern (visitor_id) that appends a unique identifier for a website visitor, used for tracking purposes set by qualified.com10 years*
visitor_idThis is a cookie pattern (visitor_id) that appends a unique identifier for a website visitor, used for tracking purposes set by go.qualified.com10 years*
pardotCookie associated with services from marketing automation and lead generation platform Pardot.0 days
_an_uidThis presents the user with relevant content and advertisement. The service is provided by third-party advertisement hubs, which facilitate real-time bidding for advertisers.6 days
First PartyCookie NameDescriptionExpiry Duration
Pardot.com; pi.pardot.comvisitor_id##### - pi.pardot.comThis domain is owned by Pardot, a marketing automation platform which provides lead generation services to businesses. These cookies append unique identifiers to website visitors for tracking purposes.10 years*
pardot0 days
visitor_id10 years*
lpv8508830 days
visitor_id10 years*
visitor_id##### - pardot.com10 years*
pardot0 days
doubleclick.netIDEDoubleclick is Google's real time bidding advertising exchange389 days
test_cookie0 days
linkedin.comli_gcThis domain is owned by LinkedIn, the business networking platform. It typically acts as a third-party host where website owners have placed one of its content sharing buttons in their pages, although its content and services can be embedded in other ways. Although such buttons add functionality to the website they are on, cookies are set regardless of whether or not the visitor has an active Linkedin profile, or agreed to their terms and conditions. 179 days
bcookie364 days
lidc0 days
li_sugr89 days
UserMatchHistory29 days
AnalyticsSyncHistory29 days
bscookie364 days
lang0 days
twitter.compersonalization_idThis domain is owned by Twitter. Where Twitter acts as a third party host, it collects data through a range of plug-ins and integrations that are primarily used for tracking and targeting.2 years*
muc_adsThis cookie collects data on user behavior and interaction in order to optimize the website and make advertisements on the website more relevant.2 years*
youtube.comYSCYouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.0 days
CONSENTYouTube is a Google owned platform for hosting and sharing videos. YouTube collects user data through videos embedded in websites, which is aggregated with profile data from other Google services in order to display targeted advertising to web visitors across a broad range of their own and other websites.2 years
bidr.iobitoThese are targeting and advertising cookies used to serve the user with relevant advertisements based on real time bidding.394 days
checkForPermission0 days
bitoIsSecure394 days
j.6sc.co_gd#############This cookie contains no identifying information and is used for diagnostic purposes by Impact Radius, a service we use to track signup commissions for our affiliate program. 2 years
tracking.g2crowd.com_session_idThe cookie is used for storing information about the user session with a unique session ID. It stores the information like referrer, landing page, etc.13 days
www.facebook.comThis domain is owned by Facebook. As a third-party host provider, it mostly collects data on the interests of users via widgets such as the 'Like' button found on many websites. This is used to serve targeted advertising to its users when logged into its services. In 2014 it also started serving up behaviourally targeted advertising on other websites, similar to most dedicated online marketing companies.0 days
EAVISITOR_INFO1_LIVEThis cookie is used as a unique identifier to track viewing of videos.179 days
Personal information (“PI”) we collectCCPA statutory categoryCategories of third parties to whom we “disclose” PI for a business purposeCategories of third parties to whom we “sell” or “share” PI
Contact data Identifiers

Commercial information

California customer records
Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
Advertising partners (to facilitate targeted advertising)
Profile data Identifiers

Commercial information

California customer records
Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
None
Communications data Identifiers

Commercial information

California consumer records

Internet or Network Information
Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
Advertising partners (to facilitate targeted advertising)
Marketing data Identifiers

Commercial information

California customer records

Internet or Network Information
Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
Advertising partners (to facilitate targeted advertising)
Online activity data Identifiers

Commercial information

Internet or Network Information
Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
Advertising partners (to facilitate targeted advertising)
Data derived from the above Identifiers Service providers

Third-Party integration partners

Professional advisors

Authorities and others

Business transferees

Affiliated companies
Advertising partners (to facilitate targeted advertising)
Other Sensitive Personal Information

We do not intentionally collect this information, but it may be revealed in identity data or other information we collect
Protected Classification Characteristics N/A None

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