Qualified + Salesforce Pardot


Native conversational marketing capability now part of Salesforce Pardot’s award-winning B2B Marketing Automation suite. All running on the World's #1 CRM.


Open the door for your qualified prospects to meet with sales, instantly.

Qualified for Salesforce Pardot makes the marketing and sales handoff immediate and seamless.  Instead of traditional process that rely on forms and follow-ups, Qualified connects your sales team with hot leads in real-time, the moment they land on your website.

Qualify prospects instantly with the power of Salesforce Pardot

With Qualified for Salesforce Pardot on your website, you can identify qualified leads 24/7 based on the rules that matter to you (like your target customer profile, campaign spend, or even lead score).


Qualified for Salesforce Pardot has been a total home run. We implemented the solution in under 30 days and our sales reps are having 10X more conversations with qualified prospects.

Scott Holden, CMO, ThoughtSpot

Full visibility into all of your data from Salesforce

Anytime we can identify a person that already exists in Salesforce, the sidebar lights up to show you their complete profile.  We’ll also display everything relevant for your conversation, including related Opportunities, Cases, and Products

Tee-up your hottest prospects for sales, and show your reps exactly why they're sales-ready.

Anytime any of your qualified Salesforce Pardot prospects arrive on your site, from any campaign, any email, or any repeat visit, we'll notify your reps in real-time and tell them exactly why they need to take action.  We’ll also display everything relevant for your conversation, including all of your Pardot data.

Turn your website into an online meeting place for reps to engage with prospects


Your campaigns in Salesforce Pardot drive qualified buyers to your website and landing pages, but don't wait for them to fill out forms and send them away. Start a live chat and seamlessly upgrade the conversation with voice calls and full screen sharing.

Track your success all the way through the Salesforce funnel

See exactly what’s working for your team. Know which conversations are impactful,  which reps are performing and know how real-time conversations are impacting your business.

The only conversational marketing application built natively on Salesforce

Running natively on the Salesforce Platform, Qualified is designed to work out-of-the-box with all of your Pardot campaigns, landing pages, forms...and all of your custom configurations.

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Qualified is the conversational marketing platform purpose-built for Salesforce Pardot, built natively on the Salesforce Platform and integrated to the world's #1 CRM

Nate Skinner
CMO, Salesforce Pardot