A Day in the Life - Feh Mafforte - Qualified Inbound Sales Rep

Ever wonder what a Day in the Life of a Qualified Inbound Sales Rep looks like? Follow along with Feh!

A Day in the Life - Feh Mafforte - Qualified Inbound Sales Rep
Shelly Weaver
Shelly Weaver
June 23, 2022
min read
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Apple Podcast LinkGoogle Podcast LinkSpotify Podcast Link

Meet Feh, one of our rockstar Inbound Sales Reps! Join her as she takes you through a day in her life in software sales, or as she would put it—what Jim and Dwight do, just online.

Day to Day

Your alarm is going off, what do you wake up to?

I wake up to a few Slack messages from different channels––the most important one I check first is the #Pounce-Pit channel which is a Slack channel with all the ISR’s and managers. We try to communicate there as much as possible. We chat about the flow of the website traffic, any leads or opportunities that are upcoming or other updates that might be important to note for the day.

What does the first hour of your day typically look like?

My first hour of the day is really setting myself up for it. Checking emails, checking Slack, responding to anything that is immediate. Then the day really depends on what time my console shift is (meaning what time I'm watching the website).

How do you approach organizing your calendar?

It really depends on what time I'm watching the website. If my watch shift is 9AM-1PM, I spend the rest of the afternoon sending follow-up emails, making calls, watching Gong videos, and helping with whatever else I can. If my shift is 1PM-6PM then my morning is spent doing the above. We really have to be flexible with the schedule as it does change every week but that's the fun part of this job!

What are some tips and tricks of the trade to make your day-to-day work easier?

I feel like using the first hour to prepare yourself for the day really helps. I also find that using the shortcuts in Qualified are extremely helpful, whether it's a greeting or answering questions we get asked often.

What’s the first thing you do when you close your laptop at the end of the day?

I always try to end the day with my inbox with 0 unread messages and make sure all my tasks are done. I have a physical to-do list and just go through the list to double-check to see if I was able to complete all my tasks/follow-ups.  

(Left) Feh checking in during our team retreat in Las Vegas earlier this year. (Right) The best part about working from home? The coworkers.

Shop Talk

What’s the most challenging part of your role?

The most challenging part of being an ISR is dealing with non-ICP folks. We have incredible companies that have heard of us and our product but because we are purpose-built for Salesforce, we have to turn away those that don’t currently use Salesforce as their CRM.

As a salesperson, turning away great companies is what hurts the most but in the end, we want our customers to be successful so setting expectations is extremely important straight from the get-go.

Favorite Qualified feature and why?

I really love the live view and preview typing––it's so useful. I tend to always personalize my message to their virtual body language and create fun greetings based on what they are looking at and typing.

If you could give one piece of advice to someone looking to jump into your role, what would it be?

Be open to trying new things––this field is always changing and new features are always being rolled out. Being curious and trying out the new features is the best way to learn. Here at Qualified we are always trying and playing with the best way to pounce to create best practices and what keeps things interesting.

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