Rise of RevOps
/ Episode
16

Harnessing Your Technical Drive

On this episode, we talk to Adam about optimizing your go-to-market strategy, aligning on the meaning of opportunity, and harnessing your technical drive.

Tomorrow.io is the world’s leading Weather and Climate Security Platform, equipping humanity with the weather intelligence needed to thrive and adapt in an era of climate crisis. Through predictive and actionable insights, teams adapt to any weather-related challenge at scale both in real-time and in advance of business impact. Customers including Uber, Delta, National Grid, and more use Tomorrow.io to significantly improve operational efficiency, automate risk management and customize resiliency plans to meet sustainability goals.

Industry
Software Development
Founded
2016
Adam Clay

Guest Bio

Adam Clay is the Chief Revenue Officer for Tomorrow.io, leading the global sales and channels teams. He brings experience leading and scaling revenue teams for growth-oriented SaaS organizations. Prior to joining the company, he was CRO at Beyond Identity and Logz.io. Before that, he served as Vice President of Worldwide Sales at Black Duck Software. He has held VP of Worldwide Sales positions at Mendix and Shunra. Adam holds a Bachelor’s degree from Skidmore College and a Master’s degree from Brown University.

Guest Bio

Adam Clay is the Chief Revenue Officer for Tomorrow.io, leading the global sales and channels teams. He brings experience leading and scaling revenue teams for growth-oriented SaaS organizations. Prior to joining the company, he was CRO at Beyond Identity and Logz.io. Before that, he served as Vice President of Worldwide Sales at Black Duck Software. He has held VP of Worldwide Sales positions at Mendix and Shunra. Adam holds a Bachelor’s degree from Skidmore College and a Master’s degree from Brown University.

Episode Summary

In this episode, we talk to Adam Clay, Chief Revenue Officer at Tomorrow.io, about optimizing your go-to-market strategy, aligning on the meaning of opportunity, and harnessing your technical drive.

Key Takeaways

  • It requires discipline to pull the right people together to make a thoughtful decision based on the data you’ve collected 
  • Prioritize collaboration between sales, marketing, and post sales
  • Go-to-market leaders are best served by bringing rev ops  into the fold

Quotes

“I think to not be technically driven in the decisions that you're gonna make and therefore the strategy you're gonna execute, particularly for a SaaS company, just does a disservice to shareholders. All the data is there. You just have to have the discipline to look at it, the discipline to gather it, and the discipline to pull the right people together to make a thoughtful decision.” - Adam Clay

Episode Highlights

**(04:57) - Adam’s definition of rev ops 

**(11:27) - Changes to being a CRO

**(14:00) - RevObstacles 

**(30:21) - Tool Shed 

**(37:40) - Adam’s advice

Episodes Transcript

  • It requires discipline to pull the right people together to make a thoughtful decision based on the data you’ve collected 
  • Prioritize collaboration between sales, marketing, and post sales
  • Go-to-market leaders are best served by bringing rev ops  into the fold
See Qualified in action

Quick Demo?

See how the #1 conversational sales and marketing platform for Salesforce can help you grow pipeline.
Book a Demo