Tell a Story with Your Data
In this episode, Kiva Kolstein, CRO of AlphaSense, describes the importance of breaking down marketing silos while building a strong RevOps team. He’ll dive into using data to tell an important company story to your investors, board, and sales organization.
AlphaSense is a market intelligence and search platform used by the world’s leading companies and financial institutions. Since 2011, our AI-based technology has helped professionals make smarter business decisions by delivering insights from an extensive universe of public and private content—including company filings, event transcripts, expert call transcripts, news, trade journals, and equity research. Our platform is trusted by over 4,000 enterprise customers, including a majority of the S&P 500.
Guest Bio
Kiva is an experienced senior executive with over 25 years of experience building and leading high performance, cost-effective revenue organizations. He’s a seasoned and disciplined executive, and an influential process improvement leader. Kiva’s a creative problem solver with the ability to deliver innovative customer-focused strategies that grow revenue, and generate long-term customer loyalty. He’s been both presenter and facilitator, conference panelist and moderator.
Guest Bio
Kiva is an experienced senior executive with over 25 years of experience building and leading high performance, cost-effective revenue organizations. He’s a seasoned and disciplined executive, and an influential process improvement leader. Kiva’s a creative problem solver with the ability to deliver innovative customer-focused strategies that grow revenue, and generate long-term customer loyalty. He’s been both presenter and facilitator, conference panelist and moderator.
Episode Summary
This episode features an interview with Kiva Kolstein, President and Chief Revenue Officer at AlphaSense, Inc. AlphaSense is a market intelligence and search platform used by the world’s leading companies and financial institutions. There, Kiva oversees revenue operations, renewals, and referrals.
Kiva will describe the importance of breaking down marketing silos while building a strong RevOps team. He’ll dive into using data to tell an important company story to your investors, board, and sales organization.
Key Takeaways
- RevOps is about bringing teams together and breaking down silos
- You can use data to tell a story to an investor, to a candidate, to the board, to the broader sales organization
- On a daily basis, RevOps delivers the information that we need to figure out where to go faster, where to continue to invest
- RevOps is becoming more strategic over time
Quotes
“The other thing that RevOps does for me is help me use the data that I might find in Salesforce or Tableau or Gong or and tell a story with that data. I'm telling a story to an investor, to a candidate, to the board, to the broader sales organization. And so what they become are storytellers helping me tell stories with the data that they pull out. Really, really important.” ––Kiva Kolstein, President & CRO, AlphaSense
Episode Highlights
**(00:27) - Defining RevOps
**(10:40) - Building a RevOps Team
**(15:49) - RevObstacles
**(25:39) - The Toolshed
**(37:01) - Quick Hits
Episodes Transcript
- RevOps is about bringing teams together and breaking down silos
- You can use data to tell a story to an investor, to a candidate, to the board, to the broader sales organization
- On a daily basis, RevOps delivers the information that we need to figure out where to go faster, where to continue to invest
- RevOps is becoming more strategic over time
Recent
Rise of RevOps
Episodes
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