This episode features an interview with Daniel Rodriguez, CMO of Simplr, a human-first, machine-enabled customer experience solution that meets the demands of the NOW Customer across all digital channels. Daniel is leading a team that is redefining the way brands deliver customer service.
On this episode Daniel shares to to build a successful brand community, create a halo effect with investments, and ways positively position your brand.
Key Takeaways
Quotes
“Community is an organic process. You can try to do things to encourage people to engage, but I think it's understanding. You really have to understand what is it that people are looking to learn, and one of the things that we've realized is that, there's a lot around career definition.” - Daniel Rodriguez
On this episode, Cindy shares insights into the power of brand and demand gen alignment, why customers are the most significant constituency, and brand consistency.
On this episode, Mark talks about being the sole RevOps team member at his startup, and how he collaborates with sales and marketing teams.
On this episode, Marie shares insights into boosting video engagement scores, adapting your marketing strategy regionally, and why it’s important to keep your audience engaged.
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